To deal with unprecedented levels of business complexity and uncertainty, organizations must make accurate and highly contextualized decisions with increasing speed. This means IT leaders must create the capability to rapidly compose and recompose transparent decision flows, a practice described as decision intelligence. Decision intelligence is not a technology but […]
Strategies
President & CEO of Corberry Digital Marketing Agency, a full-service digital marketing agency offering web design, SEO, PPC, social & more. getty Behind every successful enterprise is a set of well-planned and well-implemented marketing strategies. These strategies are specifically designed to help attract new prospects and retain old ones. Therefore, […]
Customer engagement is an important predecessor of customer loyalty. Brands today need to build awareness for their product, services, and values as the first step in the customer engagement process. Building awareness for your brand online means you need to have a solid understanding of Search Engine Optimization (SEO) and […]
By David Gee Do you make – and sell – boats, or family memory-making machines? Are you focused on turning glass into cash, or do you see your role as something loftier, such as playing a part in improving people’s mental health, or reducing stress in demonstrable ways? When I […]
Opinions expressed by Entrepreneur contributors are their own. Effective B2B marketing for SaaS businesses can look much different from brick-and-mortar organizations, but some strategies hold across all fields. SaaS businesses fill a niche by providing necessary subscription services to companies online. Most brands utilize at least one SaaS company, whether […]
Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! Paid marketing is one of the most promising ways to promote your business. The various mediums for paid marketing include Google Ads, Bing Ads, Facebook […]