Consumer habits and changes among retailers themselves have reshaped the agency landscape around a new form of commerce media. Sure, the ratio of ecommerce to in-store sales have rationalized since quarantines, when people pushed piles of shopping carts online. But the growth in online grocery orders and investments by retailers […]
Commerce
If you’re an independent entrepreneur with an eCommerce business or online store, you’ve probably participated in some aspect of digital marketing. Maybe you’ve posted about your products on social media. Or sent a welcome email to your customers. Or maybe you’ve even purchased an ad through Google. If so, you’ve […]