Every marketer will tell you – creating high-quality content is no easy feat and getting page views, shares, and conversions is even harder. But useful, engaging, and easy-to-find content is critical to successful digital strategies – so where do we start? Defining high-quality in this space is essentially about the […]
Informative Marketing
Image source: Getty Images Landing pages act as both marketing collateral and sales tools. Learn the best practices for landing pages from these stellar examples. A business website is one of the key ingredients of a successful company. Of the 329 million people in the U.S., 293 million, nearly 90% […]
Image source: Getty Images Inbound marketing is designed to nurture a customer’s relationship with your company. The Ascent breaks down the four phases to implementing inbound marketing. Marketing your business generates new customers and grows revenue. But when many people think of marketing, their minds jump to TV commercials or […]